EU-China Geographical Indication for Chinese Teas

July 20th saw the formal signing of a EU-China agreement on geographical indication (GI) protection on items, including 59 Chinese teas.

The agreement outlines a plan for 100 products from each region to be protected, with the use of official certification marks on products. After 4 years, the plan then extends to 175 additional products for each side.

The first phase includes 28 teas in the initial group of Chinese products, followed by 31 teas in a subsequent set 4 years later.

Market studies in the EU on geographical indication (GI) indicate that products with the GI mark sell for 2x the price of similar non-GI products.

Teas on the list, and their official names include:

1. Anji White Tea
2. Anxi Tie Guan Yin
3. Huoshan Yellow Bud Tea
4. Pu'er Tea
5. Tanyang Gongfu Black Tea
6. Wuyuan Green Tea
7. Fuzhou Jasmine Tea
8. Fenggang Zinc Selenium Tea
9. Lapsang Souchong
10. Lu'an Melon-seed-shaped Tea
11. Songxi Green Tea
12. Fenghuang Single Cluster (aka dancong)
13. Gougunao Tea
14. Mount Wuyi Da Hong Pao
15. Anhua Dark Tea
16. Hengxian Jasmine Tea
17. Pujiang Que She Tea
18. Mount Emei Tea
19. Duobei Tea
20. Fuding White Tea
21. Wuyi Rock Tea
22. Yingde Black Tea
23. Qiandao Rare Tea
24. Taishun Three Cups of Incense
25. Macheng Chrysanthemum Tea
26. Yidu Black Tea
27. Guiping Xishan Tea
28. Naxi Early - Spring Tea

The second set to be established 4 years later includes:

1. Wujiatai Tribute Tea
2. Guizhou Green Tea
3. Jingshan Tea
4. Qintang Mao Jian Tea
5. Putuo Buddha Tea
6. Pinghe Bai Ya Qi Lan Tea
7. Baojing Golden Tea
8. Wuzhishan Black Tea
9. Beiyuan Tribute Tea
10. Yuhua tea
11. Dongting Mountain Bilouchun Tea
12. Taiping Hou Kui Tea
13. Huangshan Maofeng Tea
14. Yuexi Cuilan Tea
15. Zhenghe White Tea
16. Songxi Black Tea
17. Fuliang Tea
18. Rizhao Green tea
19. Chibi Qing Brick Tea
20. Yingshan Cloud and Mist Tea
21. Xiangyang High-Aroma Tea
22. Guzhang Maojian Tea
23. Liu Pao Tea (aka "Liu Bao")
24. Lingyun Pekoe Tea
25. Guliao Tea
26. Mingding Mountain Tea
27. Duyun Maojian Tea
28. Menghai Tea
29. Ziyang Se-enriched Tea
30. Jingyang Brick Tea
31. Hanzhong Xianhao Tea

Firsd Tea will continue to monitor the situation to determine how these changes will impact pricing and availability of these and related teas.

For more information, please contact:

Firsd Tea North America

Jason Walker, Marketing Director

info@firsdtea.com

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https://mp.weixin.qq.com/s/xcoT5bkUMUfDgtdKg8ob2A

https://www.consilium.europa.eu/en/press/press-releases/2020/07/20/eu-china-council-authorises-signature-of-the-agreement-on-geographical-indications/